Soft, Soft

On the occasion of Soft, Soft, the solo exhibition of artist Johanna Tagada Hoffbeck  (1990, Strasburg, France. Lives and works in Oxfordshire, UK), a limited edition poster of the exhibition was produced by Mutty.

Design by 75W (Tilmann Steffen Wendelstein) for Mutty.

Johanna Tagada Hoffbeck (born in 1990 in France, lives and works in rural Oxfordshire, UK)’s transdisciplinary practice is rooted in ecological awareness, engaging with painting, sculpture, photography, publishing, horticulture, and participatory projects. Her works express care and tenderness, reflecting on the fragility and beauty of life. Recent solo exhibitions include Dreaming About Tomorrow, Nidi Gallery, Tokyo (2022). Group shows include Soil, Somerset House, London (2025), The Equal Right to Live and Blossom, Kate MacGarry, London (2024), One Foot in The Sky, Contemporary Sculpture Fulmer, UK (2023) and Edge Effects, Whitechapel Gallery, London (2024). Johanna is among the 2024 Portrait of Britain Photography Award winners.
Johanna also founded the collaborative deep-ecology-informed initiative Poetic Pastel Press, The Gardening Drawing Club and TOSKAAW. She is the co-founder of the printed publication series Journal du Thé – Contemporary Tea Culture.

Johanna has planned and facilitated workshops as well as learning programmes for adults and children at British art institutions, including Bow Arts, Camden Art Centre, Garden Museum, Henry Moore Studios & Gardens, Horniman Museum & Garden, Pitzhanger Manor & Gallery, Royal Museums Greenwich, Southbank Centre, Southwark Park Galleries, The Hepworth Wakefield, Design Museum and Whitechapel Gallery.

Notable talks by the artist include ‘Permaculture and Poetics’ at Tate Modern, London (2023). International imprints, including InOtherWords, Chose Commune, Nieves, Hato Press, Jane & Jeremy, Editions Ulmer and Tombolo Presses, have released publications on her practice.  Her forthcoming photography book, Please take your shoes off and come in, is edited and published by Pon Ding (Taiwan).